Do you still find people within your business who asks “what is SEO?” or “How should we go about it?” Well let me tell you its not the first time. its especially common among the start ups those are basically new and want to make big within the online industry. SEO, however is a complete true spirit, as without optimization, your website will be nothing but a tiny speck of salt in vast, rapidly changing universe.
The changing dynamics within the SEO industry, about the new tactics that are trending, and what Google dislikes this year confirmed from Penguin and Panda updates, forecasts that its going to be quite hard to receive significant sales in the initial months. So let’s begin with few support tricks that would help you get started:
1. Page Titles
Start basic with the keywords and include the meta titles within your website that would clearly state your presence in the web world. Find out keywords that are relevant to your service or you cal always check competitors website for reference.
Do make it a point to include fair combination long tail keywords which involve phrase-like words and are more specific to a particular topic.
2. Link Building
It’s the process of entailing other websites to link back to your site, however the way to do it have changed over the years. Google’s periodically updated algorithm has been systemized in a way to detect certain paid links, overdone anchor texts etc. The point is links are as good as long they are generated organically, through content.
Write guest posts on interesting blogs, successful social media activity and associating yourself with other relative interests can compel other readers to visit and mention your website name
You have to mention interesting updated content on your own website too. From info graphics to video blogs to inspirational stories, you have to put it out there to say something bold. Write about things that people care about and include an inspirational image. Make your audience laugh, cry at the most let readers identify with your experience.
To speak in current time creating fascinating content can be the only distinguishing factor unique to you.
Going back few years and see what a revolutionary leap we have taken within the business mechanics. SEO is the current trend that is surely going to rule B2B domain in the next forthcoming years.