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video marketing case studies

Close Your B2B Sales Quickly with Video Case Studies

Posted On: May 30, 2019
Posted By: John Duff
  • b2b, B2B sales, Video Case Studies, Video Marketing,

If you are a B2B sales executive, you probably know what it takes to close a deal. But did you ever think that the right video could help you in this area? Most of the B2B firms take video marketing approaches for granted, assuming it works only for B2C industries. […]

Social Media Marketing Strategy

Social Media Marketing is Tougher without Building Brand Trust

Posted On: May 15, 2019
Posted By: John Duff
  • Branding, Building Brand Trust, Social Media, Social Media Marketing,

In recent years, social media was heavily criticized continuously for its poor handling of personal data. After all, there are enough examples of how internet users worry about their privacy online, especially when they are active on Facebook and other public platforms. Pew Research Center studies showed that only 9% […]

Emerging Business Technologies

Emerging Business Technology: What Executives Need To Know?

Posted On: Apr 24, 2019
Posted By: John Duff
  • b2b marketing, Business Technology, Emerging Business Technology, Emerging Technology,

At present, we are living in an era where technology has become the core of the business strategy and not just an enabler of futuristic industry. The business executives have put technology at the center of scheme formulation to both survive and thrive in the highly competitive market space. But […]

ERP Software Vendors

10 Best ERP Software Vendors for Your Business In 2019

Posted On: Apr 02, 2019
Posted By: John Duff
  • best erp for your business, erp software, erp software vendors,

A large organization traditionally adopts ERP software because of its advanced features and easy-to-use interfaces. In recent years, both small and medium-sized businesses (SMBs) also began embracing these tools to run their day-to-day tasks. Panorama’s Report says that almost 81% of firms are either implementing ERP or have finished the […]

women in business

Pay No Attention To These 8 Toxic Myths About Women in Business

Posted On: Mar 05, 2019
Posted By: John Duff
  • 8th March, International Women's Day, Toxic Myths About Women, Women in Business, Women's Day,

Women are advancing by taking many roles in the industry. But at the same time, they face gender-based challenges in nearly every single place – be it entertainment or tech. It includes everything from raising money to hiring staffs. However, as a business leader, women hold a lot of power […]

Cold B2B Subject Lines

10 Cold B2B Subject Lines That Can Get Response From C-Level Executives

Posted On: Feb 05, 2019
Posted By: John Duff
  • B2B Subject Lines, Cold B2B Subject Lines, Cold emailing,

Cold emailing is the proven marketing tactic that would bring adequate sales to the company no matter whether you like it or not. Especially, startups use this traditional way of marketing to initiate early traction. But this tactic only works when you execute it in the right format. You may […]

Fortune 500 Companies

Fortune 500: Top 10 Technology Companies You Must Know

Posted On: Jan 22, 2019
Posted By: John Duff
  • Fortune 500, Fortune 500 technology list, Top 10 Technology Companies,

Conglomerate and tech giants have been earning massive revenue with their innovative and useful products. Over the years they have carved a niche market of their own. In this blog, the discussion revolves around some of the top companies that have made into the Fortune 500 list: #10 – Oracle […]

Marketing Philosophies by Famous Personalities

Marketing Philosophies by Famous Personalities

Posted On: Jan 10, 2019
Posted By: John Duff
  • b2b marketing, B2B Marketing Techniques, Marketing Philosophies, Marketing Strategies,

Life is a never-ending lesson. We learn from our experiences as well as other’s experience throughout our journey. Likewise, to lay a firm foundation in the business, we have to learn from our past decisions and also from the people who created the difference in their working space. The marketing […]

Technographic Data for B2B Marketers

Technographic Data for B2B Marketers: Everything You Need to Know

Posted On: Jan 08, 2019
Posted By: John Duff
  • B2B marketers, Technographic Data, Technographic Data for B2B Marketers,

Marketers use a wide range of tactics to grab the attention of their potential prospects. Technographic data is one such trend which recently emerged in the market that acts as a complementary to the other approaches. It isn’t any buzzword, but it is the real deal that helps the businesses […]

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