Celebrate it Today: 8 Work-Life Balance Tips for Busy Parents
- Business, Business Entrepreneurs, Challenges for Entrepreneurs, Workplace,
“You will never feel truly satisfied by work until you are satisfied by life.” ~Heather Schuck It’s time. Wake up. Prepare food. Feed kids. Clean everything. Make them ready. Eat. Groom yourself. Drop them to school. Go to the office. Work hard. Pick up your kids. Help them with their […]
Email Marketing Calendar: How To Plan And Track Your Campaigns
- Email Marketing, Email Marketing Calendar, Email Marketing Strategy, Email Marketing Tips,
Every company loves to be at the top in the marketing world. They follow various strategies to stay ahead in the competition. It can be a small business or an online business; they always consider marketing seriously in their way. It is a general fact that marketing is an obvious […]
The State of Data-driven Marketing in 2018 [Infographic]
- Data-driven, Data-driven marketing,
From the ways buying decisions are initiated to the processes through which purchases are made – everything has gone extremely digitalized. This has brought many complexities in the ways businesses are done and campaigns are rolled out. Customers have become more risk-averse and the need of delivering personalized experience has […]
Decoding the Technology Buyer: 4 Practical Ways to Target Them Right
- Decoding, modern technology, technology, technology buyer,
Technology buyers are difficult to target. We have heard and read the above phrase, often. And, also, we cannot deny the truthfulness of the fact. Digitalization and abundant information available on web have brought a shift in the decision-making process of today’s technology buyers. They have become the hardest to […]
Manipulating Sales Pitch to Various Customer Personality
- Analytics, Customer Personality, Decision Makers, Sales Pitch,
The personality of your client plays an important role while tailoring a flawless sales pitch. The Internet is aplenty with resources that coach marketers how to please a customer based on his or her personality. If your existing efforts are leaving you stranded, it is time amend some ideologies to […]
Top 5 Elements of a Successful Brand Building Strategy
- audience, Brand Building, Business, Strategy, Value,
Today, your organization not only has to compete on a local level but also has to keep competing to survive in the global economy. In such a competitive scenario, it is critical to stand apart from the crowd and to do so your company has to be recognized and remembered […]
Taurus Infosystems [Case Study]
- b2b, Business, case study on Taurus, IT decision makers, Taurus,
Taurus, known for offering specialized, cutting-edge, synergistic solutions for the businesses approached Thomson Data when they found it challenging to reach top IT decision makers in Insurance, retail and logistics, and education industry. With the help of our service, they could see a drastic improvement in their sales and ROI. […]
Luxena [Case Study]
- b2b, Business, Case Study, IT service provider, Luxena Software, marketing,
Luxena Software, a European based IT service provider, sought the help of Thomson Data when they found it difficult to reach out to their target market with their worn out database. With the help of Thomson Data’s business email list, the company could solve their problem quickly with no much […]
Reuters [Case Study]
- b2b, Business, Reuters, Reuters Case Study,
Reuters, known for delivering business news and market analysis for various industries took the help of Thomson Data to reach out to the senior decision makers of insurance, reinsurance, actuaries, and other segments. With our business email list, they were able to target their new contacts seamlessly. If you want […]
IBM [Case Study]
- b2b, b2b business, Businesses, IBM, IBM Case Study,
IBM, popularly known for providing market-leading services, and proven solutions used Thomson Data’s mailing list to promote competitive analysis and brand visibility. With the help of our data, IBM saw an increase of share from the second quarter of the year. Download this free copy of case study on IBM […]